Catherine Pettersson
Communications strategist
Employee engagement programs
Spoken word, blog, and article copywriting
Photo: Birgit Walsh
Core competencies & skillset
Business acumen
C-suite messaging
Copywriting
Sustainability toolbox
Employee engagement programs
Message development
Sector experience
Business consulting
Healthcare
Automotive
Consumer Goods
Value-adding
A track record of collaborating with multicultural teams in a range of industries and themes.
Start up spirit: Founder of the Stockholm Writers Festival, the only event of its kind in Scandinavia
Creating messages from the business goal and out. The result: content that galvanizes stakeholders to action.
Ability to create consensus around complex ideas without diluting them.
Translates high-level goals into pragmatic “What-to-do-differently-on-Monday,” plans.
A background in international consulting that affords a wide view of industries, domains, and cultures
"Catherine has a way of taking the viewpoints of a multitude of stakeholders and unifying them around a shared vision."
— Tina Senior, Avanade
Words with impact
Catherine served as editor of, “Waste to Wealth,” a book about the circular economy, and “The Big Zero,” on zero-based budgeting. She was on the launch team of, “The Circular Awards,” in Davos.
“Waste to Wealth,” proves that green and growth need not be binary alternatives. The book examines five new business models that provide circular growth
Growth. It's what every company strives for. But it's become more and more elusive as companies struggle to hit their projected growth rates in an increasingly competitive market.
We’re committed to positive change and the role of business in making it happen.
Check out who else is on the team